Choose The Level Of Support That Matches Your Goals
You don’t need another program you’ll abandon.
You need a system, a coach, and a strategy designed around your goals, your lifestyle, and the person you’re becoming.
Whether you need a complete transformation experience or a personalized plan to follow independently, Merciless Strength Club has a coaching option built for you.
Merciless Identity Build
16-Week Strength + Identity Transformation
$1,200 Paid in Full
or $400/month for 3 months
For the person who is done starting over.
This is for the person ready to fully commit to becoming stronger, more confident, and more connected to their body.
This isn’t just a workout plan.
It’s a complete coaching experience designed to help you build strength, create sustainable habits, and develop the confidence that comes from knowing exactly what you’re capable of.
This is For You If:
You’re ready to stop restarting every few months
You want a coach in your corner every step of the way
You need accountability and strategy—not just motivation
You want fitness to become part of your identity, not another temporary phase
Your Coaching Includes:
Personalized strength programming built around your goals
Personalized nutrition coaching + habit development
Weekly coaching check-ins with detailed feedback
Voice/video coaching responses
Monthly 1:1 strategy callsExercise form reviews
Training + lifestyle adjustments
Private client community
90-day transformation review
$300/month
Merciless coaching
For people who want expert coaching, accountability, and structure without the full transformation experience.
You know you’re capable of more.
You just need the right plan, the right feedback, and someone holding you accountable.
This Is For You If:
You want structure without having to figure everything out alone
You’re serious about improving your strength and health
You want accountability to stay consistent
You’re ready to invest in yourself
Includes:
Custom strength program
Kahunas coaching app access
Personalized progression tracking
Weekly coaching check-in
Nutrition guidance
Habit accountability
Exercise form feedback
Program adjustments
Group community support
$200/month
Merciless Base
For the experienced lifter who needs a strategic plan—not constant coaching.
You don’t need another random workout generator.
You need a program built around your goals, experience, schedule, and progression.
This Is For You If:
You enjoy training independently
You understand the basics of lifting
You mainly need a structured plan
You don’t need frequent coaching support
Includes:
Custom training program
Kahunas app access
Exercise demonstrations
Training progression
Basic nutrition guidance
Monthly programming updates
Community access
FAQS
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Merciless Strength Club is for people who want to build strength, confidence, and a healthier relationship with their body.
While our mission is centered around supporting the LGBTQ+ community and creating a more inclusive fitness experience, everyone who believes in that mission is welcome.
Whether you’re brand new to training, returning after time away, or an experienced lifter looking for better structure, coaching is customized around your goals, experience, and lifestyle.
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No.
You do not need to already know how to lift, understand nutrition, or feel confident walking into a gym.
That’s exactly what coaching is for.
Your program will meet you where you are and help you build confidence, skill, and strength over time.
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Most online programs give you a workout plan and expect you to figure out the rest.
Merciless Strength Club is built around coaching the whole person.
We combine evidence-based strength training, sustainable nutrition habits, accountability, and identity-focused coaching to help you build a body that feels like yours.
You’re not just following a program — you’re learning how to create a lifestyle you can actually maintain.
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Once you’re accepted into coaching:
You’ll complete an in-depth onboarding questionnaire
We’ll learn your goals, experience, schedule, and challenges
You’ll receive your personalized training plan through the Kahunas app
We’ll establish your nutrition and habit goals
We’ll begin weekly coaching check-ins and adjustments
Your program evolves as you do.
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Your level of support depends on your coaching tier.
All clients receive structured check-ins and coaching support.
Higher-level coaching includes additional accountability, feedback, and 1:1 strategy calls.
Coaching is designed to provide consistent support while still helping you build independence.
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I do not believe in restrictive, one-size-fits-all meal plans.
Instead, we focus on nutrition coaching — helping you understand how to fuel your body, hit your goals, and create habits that work with your actual life.
You’ll receive guidance around:
Protein targets
Nutrition habits
Meal structure
Adjustments based on your progress
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Your commitment depends on the coaching option you choose.
Higher-touch coaching programs require a commitment period because real transformation takes time, consistency, and a structured approach.
After your commitment period, you can continue month-to-month or adjust your level of support.
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Everyone’s timeline is different, but most people begin noticing improvements in:
Strength
Confidence
Energy
Training consistency
within the first several weeks.
Physical changes happen through consistent effort over time.
The goal is not a quick fix — it’s building results you can maintain.
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You’re human. Life happens.
The goal is not perfection.
Your coaching is designed to help you navigate busy weeks, setbacks, and challenges without quitting or starting over.
The skill we’re building is consistency.
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A gym is recommended because Merciless Strength Club focuses on building strength through progressive resistance training.
However, programs can be adapted based on your equipment, experience, and circumstances.
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Absolutely.
Many clients start because they feel overwhelmed, intimidated, or unsure where to begin.
You do not need to “get in shape first” before starting coaching.
That is what coaching is for.
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You don’t have to figure that out alone.
When you apply, we’ll look at your goals, experience, schedule, and the level of support you need to determine the best fit.
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After submitting your application, I’ll review your goals and determine if Merciless Strength Club is the right fit.
If it is, you’ll receive the next steps to schedule your consultation and get started.
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Yes.
Merciless Strength Club was created because too many people have felt like they had to change who they were in order to belong in fitness spaces.
You deserve coaching where you are respected, supported, and challenged — without having to compromise your identity.
The goal isn’t to build a body that fits someone else’s idea of what you should be.
The goal is to build a body that feels like yours.